According to findings by Digital Commerce 360, in 2020, U.S. e-Commerce penetration hit a record high, attaining 21.3% of retail sales. This was an increase of over 5% from the year prior. With the surge of e-Commerce use comes the greater threat of digital fraud. As the numbers of consumers…
When it comes to growing and scaling your Shopify store, you will need hard data to make strategic marketing decisions. One invaluable tool that can provide you with all the essential data you need is Google Analytics. What Is Google Analytics? Created by Google, Google Analytics is a free analytic…
CBD products have become all the rage for those who are desperately seeking natural means to relieve chronic pain, offset anxiety and depression, ease complications from diabetes, and even treat opioid addiction, just to name a few. Cannabidiol or CBD is the chemical compound that is found in the cannabis…
Shopify is an e-Commerce platform that enables you to build your store both online and offline. It also allows you to sell online on your own website, and or in person by using Shopify POS. The website builder includes features that can benefit the most novice merchant to full-fledged e-Commerce…
Naturally, when you are just starting out, you may not have the funds to invest in the building, designing, and launching of a website. It makes more sense to start small and choose a free website hosting service that will allow you to build something that is easy, quick, and…
There is no question that consumers love convenience. From grocery delivery to streaming the latest Netflix show, subscription services are growing at an alarming rate. According to McKinsey & Company, the subscription eCommerce market is expected to reach $473 billion by the year 2025. This was up from only $15…
Online sales experienced a 15% growth in 2020 compared to the prior year. At this rate, it is predicted that online sales will grow as much as 17% by the year 2022. The key to making your e-Commerce site work for you and your business is to integrate a solid…
If you are a merchant that wants to open up an e-commerce business, there are two valuable tools that you will need in order to accept credit and debit card payments. These two components are known as a payment gateway and a merchant account. Let’s dive in to explore the…
The type of payment gateway you choose can either make or break your business. That is why choosing the right payment gateway, one that is the best fit for your business, is of utmost importance. What makes online payment technology so complicated is the sheer number of players involved behind…
Previously dubbed a “niche form of credit,” Buy Now Pay Later (BNPL) opportunities have burst onto the scene, growing more in popularity, even more so during the pandemic. BNPL refers to a service that allows consumers to purchase a product instantly, but delay full payment until a later date. These…